Maker, songwriter and rapper who also has already established a submit the creation of strike singles by a few of Southern hip-hop’s biggest titles, including Outkast, Ludacris and Birdman. He’s also the creator from the record label Sho’nuff Information. He was created and elevated in Memphis, Tennessee. He began gaining major interest in 1995 by generating music for Erick Sermon. His delivery name is usually Phalon Alexander. He was called honoring Phalon Jones, an associate of the important soul take action The Bar-Kays, who was simply killed inside a aircraft crash in 1967. His dad is Wayne Alexander, bassist for The Bar-Kays. His mom is vocalist Denise Williams. He authorized Grammy-winner Ciara to his Sho-nuff Information label.