A teacher at Edinburgh Napier University or college, he’s known for his teachings and writings around the topics of option media and press ethics. His scholarly magazines include Alternate Journalism (2008) and Alternate Press (2002). He received Master’s levels both in Mass Marketing communications (from your University or college of Leicester) and Latin Research (from your University or college of Edinburgh). He continued to are a librarian along with a translator of Latin text messages. His publications consist of Writing about Hearing: Alternate Discourses in Rock and roll Journalism (2009) and AN ALTERNATIVE SOLUTION Internet (2004). He was created in Rotherham, Yorkshire, Britain. He wedded Susan Jarvis-Atton. He and Canadian writer Marshall McLuhan both published, theorized, and trained on the main topics mass media.