Inventor from the Sweet’N Low artificial sweetener. He also founded the Cumberland Packaging Company. He co-owned a cafeteria business near the Brooklyn Naval Back yards. His logo design for the sweetener, with Sweet’N Low superimposed more than a musical personnel, was U.S. Brand Enrollment No. 1,000,000. He wedded Betty Gellman in Oct 1931. His Sweet’N Low was pitched by Regis Philbin in a number of TV ads.